Addressing Patient Concerns About Biosimilars: How to Reduce Hesitation and Build Trust

Addressing Patient Concerns About Biosimilars: How to Reduce Hesitation and Build Trust

When your doctor suggests switching from Humira to a biosimilar, it’s natural to feel uneasy. You’ve been on the same medication for years. It works. You know how your body reacts to it. Now you’re being asked to try something new-something you’ve never heard of before. You’re not alone. Biosimilars are one of the biggest opportunities to cut healthcare costs without sacrificing care, yet most patients don’t trust them. And it’s not because they’re stubborn. It’s because they’ve been left in the dark.

What Exactly Is a Biosimilar?

A biosimilar is not a generic. That’s the first thing you need to understand. Generics are copies of simple chemical drugs-like ibuprofen or metformin. They’re made in labs using precise formulas. If you take a generic version of ibuprofen, it’s chemically identical to the brand name. No surprises.

Biosimilars are different. They’re copies of biologic drugs-complex medicines made from living cells. Think of them like a handmade quilt. Even if two quilters use the same pattern and fabric, each quilt has tiny differences in stitching. That’s how biosimilars work. They’re not exact copies, but they’re so close that no meaningful difference shows up in how they work in your body.

The FDA requires biosimilars to go through more than 10 years of testing: thousands of lab tests, animal studies, and clinical trials involving hundreds of patients. The goal? Prove there’s no difference in safety, effectiveness, or side effects compared to the original drug. That’s not something you can fake. The first FDA-approved biosimilar, Zarxio, came out in 2015. Since then, 74 have been approved as of April 2025.

Why Are Patients So Hesitant?

Most patients don’t know what biosimilars are. A 2025 survey by the Evernorth Research Institute found only 31% of people with chronic conditions had even heard of them. Meanwhile, 64% of doctors had. That gap matters. When a doctor says, “We’re switching you to a biosimilar,” without explaining what it is, patients hear: “We’re giving you a cheaper version.” And in medicine, cheaper often feels like worse.

Some patients have had bad experiences. One Reddit user, ChronicPainPatient87, shared how their doctor switched them to a biosimilar for Humira without warning. They had a flare-up. They didn’t know if it was the drug, stress, or bad luck-but they blamed the biosimilar. That fear sticks. A 2025 study in the Journal of Managed Care & Specialty Pharmacy found 79% of patients worried biosimilars wouldn’t work as well. Sixty-three percent feared new or worse side effects.

And here’s the cruel twist: even though biosimilars save the system billions, patients rarely see those savings. For pegfilgrastim, biosimilars cut out-of-pocket costs by nearly half in the first cycle. But for many other drugs-like infliximab-patient costs stayed the same after biosimilars entered the market. Insurance companies and pharmacy benefit managers (PBMs) often don’t pass savings along. So patients pay the same, but they’re still scared.

A patient confused in a pharmacy, a sneaky manager hiding a 'PRICE SAME' sign beside two medicine bottles.

Biosimilars vs Generics: The Real Difference

It’s easy to think, “If generics are safe, why not biosimilars?” But the science doesn’t work the same way.

Generics: Made from chemicals. Simple molecules. Cost $2-3 million to develop. Take 3-4 years. Nearly identical to the original.

Biosimilars: Made from living cells. Complex proteins. Cost $100-250 million to develop. Take 8-10 years. Very similar-but not identical-at the molecular level. But here’s the key: those tiny differences don’t affect how the drug works in your body. Over 100,000 patients have been studied. No meaningful safety or effectiveness gaps.

Think of it like two identical twins. They look almost the same. Same height, same voice, same DNA. But one has a scar on their left hand. Does that make them less reliable? No. The scar doesn’t change who they are. Biosimilars are like that twin. Minor differences exist, but they don’t change the outcome.

Why Aren’t More People Using Them?

You’d think with 74 approved biosimilars and $56 billion in savings over the past decade, adoption would be soaring. But it’s not. For most biologics, biosimilar use is under 10%. That’s shocking.

Why? Three big reasons:

  • Doctors don’t feel confident. Many physicians were never trained on biosimilars. They don’t know how to explain them. They fear complaints or flare-ups.
  • Insurance rules are messy. PBMs often push patients toward biosimilars-but don’t lower co-pays. That makes patients feel tricked.
  • Manufacturers fight back. Big pharma uses “pay-for-delay” deals to block biosimilars from entering the market for up to 18 months longer than they should.
In April 2024, CVS removed Humira from most commercial formularies. That pushed more patients toward biosimilars. And yes, the average cost of biologic drugs dropped by 2.3 percentage points. But patient satisfaction fell by 15%. Why? Because no one told them why the switch was happening. No one reassured them.

A group of patients sharing stories under a tree, with animated panels showing improved health and a 'TRUST' badge.

How to Build Trust: What Works

The good news? Trust can be rebuilt. And it’s not complicated.

1. Talk to patients-not at them. A 2025 study from the Center for Biosimilars found that when doctors used clear, expanded definitions (not just “it’s cheaper”), patient attitudes improved dramatically. Saying “This is a medicine that’s been tested just as much as your current one, with no difference in results” works. Saying “It’s a generic version” doesn’t.

2. Involve patients in the decision. Don’t just switch them. Ask: “Would you be open to trying a biosimilar? I can explain how it works and why it’s safe.” When patients feel in control, fear drops.

3. Show real-world results. Doctors can track antibody levels and disease markers before and after switching. If a patient’s inflammation stays low, their pain stays down-that’s proof. Real data beats theory.

4. Use patient stories. A 2025 survey showed patients trusted other patients more than brochures. Hearing “I switched to a biosimilar and my psoriasis stayed clear for 18 months” carries weight.

5. Push for fair pricing. If biosimilars are cheaper for the system, they should be cheaper for you. Advocate for policies that require PBMs to pass savings to patients. No one should pay the same price for a drug labeled “biosimilar.”

What’s Next?

The future is bright. Between 2025 and 2034, nearly $232 billion in biologic drugs will lose patent protection. That’s more than 100 new biosimilars on the way. The FDA is streamlining approval-removing unnecessary clinical trials to speed things up. IQVIA predicts biosimilars could save $300 billion between 2025 and 2030-if we fix the trust problem.

Dr. Lisa Chen from Evernorth predicts adoption will hit 50% by 2030. That’s not magic. That’s education. That’s transparency. That’s patients finally being treated like partners, not afterthoughts.

If you’re being asked to switch, ask questions. Ask for data. Ask for time. You deserve to understand what you’re taking. And if your provider can’t explain it clearly, that’s not your fault. It’s a system failure.

Biosimilars aren’t a gamble. They’re a proven, safe, and affordable option. But trust doesn’t come from a label. It comes from honest conversation.